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9 ways to find your first customers at a cybersecurity startup
Specific to cyber but probably applies to startups in general
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How To Build a Brand New Sales Region
Jan 29
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Konnor Andersen
6
5
3
All channel partners are created NOT equal
Jan 1
•
Konnor Andersen
4
8
How to decide if you should join a startup
Feb 5
•
Konnor Andersen
3
2
4
Why niching down is the key to building a cybersecurity startup?
Jan 15
•
Konnor Andersen
3
2
2
How to decide if you should join a startup
If not, you probably shouldn’t work there
Feb 5
•
Konnor Andersen
3
2
4
How To Build a Brand New Sales Region
How to build a brand new sales region
Jan 29
•
Konnor Andersen
6
5
3
Not all AE’s are created equal
The AE’s you want, and don’t want, for your startup
Jan 22
•
Konnor Andersen
1
3
Why niching down is the key to building a cybersecurity startup?
The importance of identifying your ideal customer and ignoring everything else
Jan 15
•
Konnor Andersen
3
2
2
The 8 GTM stages for building a cybersecurity startup
Sales, marketing, and channels are different at each growth stage
Jan 8
•
Konnor Andersen
2
2
All channel partners are created NOT equal
Your channel struggles because you are treating them all the same.
Jan 1
•
Konnor Andersen
4
8
Coming soon!
Cyber GTM doesn't have to be hard
Sep 16, 2025
•
Konnor Andersen
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